U.S. economists review the economic structures of media economics and provide descriptions of practices within the particular sectors of American media. The overall value and structure of the domestic and international communications industry is presented from a mainstream perspective in a series of four contributions, while the remaining nine papers provide overviews of the economics of daily newspapers, books and magazines, broadcast and cable television, Hollywood, radio, advertising, and Internet media. Annotation ©2004 Book News, Inc., Portland, OR (booknews.com)
- प्रतिलिपि अधिकार:
- 2003 Lawrence Erlbaum & Associates, Inc
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