The Complete Guide to Book Marketing
Synopsis
Cole, a longtime marketing consultant and previously marketing director of Nolo Press, explains why this is, and what authors, publishers, and self-publishers can do to make works stand out in the crowded marketplace. The revised edition includes low-risk strategies for book marketing in a tight economy (such as marketing reprints and backlist titles), discusses strategies for breaking into the education market, and looks at e-book marketing and print-on-demand.
- प्रतिलिपि अधिकार:
- 2003 David Cole
Book Details
- Book Quality:
- ISBN-13:
- 9781581157116
- Publisher:
- Allworth Press
- Date of Addition:
- 2010-12-04T18:20:50Z
- भाषा:
- English
- Categories:
- Usage Restrictions:
- This is a copyrighted book.