"Miguel McKelvey was sitting in his office at WeWork’s Manhattan headquarters one morning in April 2018, scrutinizing the whiteboard that covered the entirety of one large wall. On it, he had mapped out the key components of WeWork’s culture, and he had filled the columns—or what he called “pillars”—with his thoughts on scaling the company, supporting the staff, and establishing new partnerships (see Exhibit 1). Along with CEO Adam Neumann, McKelvey was a cofounder and the chief creative officer of WeWork, but in mid-2017, he had traded that role for another one: chief culture officer (CCO)."
- 2018 President and Fellows of Harvard College
- Book Quality:
- Harvard Business School Publishing
- Date of Addition:
- Business and Finance,
- Usage Restrictions:
- This is a copyrighted book.
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