TelePizza
Synopsis
"As he walked towards the exit of a recently opened TeleGrill in Madrid, Leopoldo Fernández, founder and CEO of TelePizza, paused. It was Thursday, October 22, 1998, and the restaurant was quiet. Only three diners were seated at tables, and the delivery people were waiting for orders. Fernández knew that it was too early in the evening to expect much activity, but the TeleGrill concept was still relatively new and untested. Fernández and his executive team had spent many hours planning the TeleGrill concept, but he knew that planning wasn’t everything in the restaurant business. What really mattered was the number and timing of improvement iterations early in the life of a concept. He wanted TeleGrill to be a unique new restaurant concept for Spain, as TelePizza had been when launched in 1988."
- Copyright:
- 2018 President and Fellows of Harvard College
Book Details
- Book Quality:
- ISBN-13:
- Publisher:
- Harvard Business School Publishing
- Date of Addition:
- 2018-12-18T18:01:37Z
- Language:
- English
- Categories:
- Usage Restrictions:
- This is a copyrighted book.