Exel plc--Supply Chain Management at Haus Mart
Exel plc is a global third-party logistics provider, serving clients such as Home Depot, Dell, Unilever, and Marks & Spencer. Describes the range of activities Exel performs for its clients and the capabilities the company has developed. Exel traditionally focused on freight management and contract logistics services and is now considering providing supply chain planning services. Management believes that there is tremendous potential in combining supply chain planning with supply chain execution. However, there are risks involved in entering the new business. Describes the decision in the context of Exel's two-decade relationship with Haus Mart, a leading retailer of home textiles, housewares, and home accessories in Germany.
- 2005 HBS
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